Travel Advisors

Due to California state mandates regarding conventions, conferences, and expos, the following COVID-19 vaccination or negative PCR/Rapid Test verification procedures are in place:

All participants at the SF/Bay Area T&A Show are required to show proof of vaccination or a negative PCR or Rapid covid test taken with in 72 hours of the event and are required to wear a mask.

Saturday, October 23, 2021
Santa Clara Convention Center

Join like-minded travel professionals in your area for a valuable networking and educational event experience on day one of the SF/Bay Area Travel & Adventure Show! This is your opportunity to interact with leading global destinations and suppliers through a dynamic itinerary of special interest sessions and show floor activities created to maximize your time at the event.

The FAM TAS Program Includes:

  • Access to Educational Sessions led by leading experts and top destination representatives
  • Exciting Passport Program with chance to win FAM Trip Giveaways and prizes
  • Access to the Exhibition Saturday and Sunday to meet with suppliers, attend sessions, see cultural performances and more!
(Please Note, Program details are subject to change. Please check back for updates)

Santa Clara Convention Center
2021 Show Dates/Hours:

Saturday, October 23: 9am – 5pm
Sunday, October 24: 10am – 4pm

Complimentary Admission OR
for Travel Advisors

Any Questions?
Please Contact Your Sales Rep
by Calling:
203-878-2577 x0

8:00 am

Registration Opens

8:30 am – 9:30 am

Welcome Breakfast & Presentation with Alaska Land & Sea Adventures: Visit Anchorage Alaska, Fantastic in Every Season

Local experts from Anchorage, Alaska share tips on what makes Anchorage a great year-round travel destination! Learn about Aurora viewing, winter adventure tours, and new summer adventure as well! Make this year… ALASKA!
Dawn Campbell, Tourism Sales Manager, Visit Anchorage
Born in Eagle River and raised on the Alaska outdoors, Dawn can’t wait to share highlights and stories from the 49th state! Whether you seek trailheads or tasting rooms, glaciers or grizzlies, Dawn can point you in the direction of your dream Alaska adventure.!
Booth #915 

9:30 am – 12:00 pm

Visit Show Floor

12:00 pm – 1:00 pm

Lunch & Presentation with Travel Oregon, Why Guides are the Best Way to Experience Oregon

A journey around Oregon provides a bold study in contrasts. In this land of makers, you’ll encounter countless purveyors of craft beer, carefully sourced and roasted coffees, exquisitely prepared farm-to-table foods, and legions of artisans who handcraft everything from ukuleles to bicycles. You’ll also pass through an untamed landscape that showcases Oregon’s wild side and delights photographers, hikers and nature lovers. The state’s Scenic Byways pass by rushing rivers abundant with salmon and steelhead, craggy mountain peaks capped year-round with snow, out-of-this-word lava beds littered with bizarre geological formations, and rugged stretches of coastline dominated by massive headlands and fragrant pine forests.
In this session you will receive:
• Oregon Overview
• Oregon Tour Operators Guides and Outfitters
• Connect to Oregon partners
Greg Eckhart, Director of Global Sales, Travel Oregon
Booth #705 

1:00 pm – 3:15 pm

Visit Show Floor

3:15 pm – 4:15 pm

Afternoon Refreshments & Presentation with Israel Ministry of Tourism

Israel – Vacation Beyond Belief
Israel, one of the most historically and topographically unique destinations in the world. With its burgeoning culinary scene, world-class wineries and vibrant nightlife, Israel can satisfy even the most sophisticated traveler. In Israel, travelers can explore universe of attractions and activities from delving into faith, heritage and history to diving into the submerged city of Caesarea or hiking almost the entire country on the Israel trail. There is an Israel for every traveler. Join us to learn more!
• Why Israel? Why now? 
• Explore the Land and Seas 
Latest updates
Dina Orenbach, Consul and Director of the Western Region, USA, Israel Ministry of Tourism (Los Angeles Office)
Megan Kelly, PR Director, Western Region USA, Israel Ministry of Tourism
Presented by:
Israel Ministry of Tourism
Booth #1656 

4:15 pm

Passport Program Winners Announced

Enjoy access to an exciting passport program featuring a select group of leading destinations and suppliers who are eager to connect with you on the show floor!
Stop by all passport stations to get your FAM-TAS Program Passport stamped for your chance to win Giveaways and Prizes.
Visit Anchorage
$200 Gift card for a shipment of King Crab.
Israel Ministry of Tourism
Israel cookbook and branded items.
Argentina on the Go
FAM Trip Package of 8 days: Buenos Aires, Calafate & Iguazu, including all Land Services and Accommodation (Internal & International flights not included). Terms and Conditions: Travel before December 15, 2022 (Blackout dates: December 19th – January 10th (21/22). Valid for 2 people traveling together. No exchanges or returns for cash value.
Travel Juneau
Juneau Basket.
TAP Portugal Airlines
Two (2) Round Trip Tickets on TAP Air Portugal from one of TAP’s Gateways in the USA to Portugal in Economy Class. Valid for the winner and companion who must travel on the same dates and same itinerary. Valid until December 14, 2022 (except December 15, 2021 – January 15, 2022 and June 15 –September 15, 2022). Additional Terms & Conditions will be provided
to the winner along with voucher.

TAP Air Portugal
Booth #1646