Join like-minded travel professionals in your area for a valuable networking and educational event experience on day one of the San Diego Travel & Adventure Show! This is your opportunity to interact with leading global destinations and suppliers through a dynamic itinerary of special interest sessions and show floor activities created to maximize your time at the event.
The FAM TAS Program Includes:
Access to Educational Sessions led by leading experts and top destination representatives
Celebrity Travel Expert Meet + Greet
Exciting Passport Program with chance to win FAM Trip Giveaways and prizes
Access to the Exhibition Saturday and Sunday to meet with suppliers, attend sessions, see cultural performances and more!
(Please Note, Program details are subject to change. Please check back for updates)
San Diego Convention Center
2021 Show Dates/Hours:
Complimentary Admission OR FAM-TAS PROGRAM for Travel Advisors
Welcome Breakfast & Presentation with Alaska Land & Sea Adventures: Visit Anchorage
Insider Tips to the Best of Alaska Local experts from Anchorage, Alaska share their favorite places, hidden gems and insider tips on Anchorage and Alaska that will inspire an unforgettable Alaska vacation. Make this year… ALASKA!
David Kasser – David is a lifelong Alaskan, having spent his youth fishing in the coastal town of Seward and hiking on the hillside of Anchorage. There is no one who knows more about Anchorage and Alaska than David. He loves to give travelers the inside track on what to see and do according to their specific interests. After 30 years in Alaska tourism, David has a wealth of product knowledge you are sure to find valuable, delivered in a fun fast paced format.
9:30 am – 10:30 am
Visit Show Floor
10:30 am – 11:15 am
Travel Industry Trends & Insights: Cruising
Moderator: Charles Sylvia, ECC, Vice President of Membership and Trade Relations, Cruise Lines International Association (CLIA) and panel of expert share top cruise travel trends in the coming year
Panelists Include:DenellaRi’chard, Senior Director, Trade Engagement & Onboard Sales, Holland America Line Marilys Ward, Strategic Market Manager, Celebrity Cruises, Inc. Vincent Trotter, National Account Manager, Royal Caribbean International Wayne Peyreau, Regional Vice President, Sales (USA), MSC Cruises (USA) Inc.
11:15 am – 12:15 pm
Visit Show Floor
12:15 pm – 1:15 pm
Lunch & Presentation with Taiwan Tourism
Taiwan – A Destination That Will Foster Exponential Growth For Your Asia Tours’ Sales Profit Margin Taiwan is centrally located in Asia, an ideal destination to be bundled with other Asia tours. This lovely and versatile island is widely recognized as a modern and industrial country while 60% of the land is covered with forests. 16 indigenous tribes inhabited Taiwan for centuries with their very own cultures. Travelers get to enjoy unique experiences through local cuisines, hands-on activities, and to learn about aboriginal cultures in Taiwan’s small towns. Taipei, on the other hand, offers Michelin starred restaurants for travelers to indulge in world class fine dining along with popular street foods in night markets.
From this session, you will learn about how Taiwan is a destination that will exponentially increase your Asia tours’ sales profit margin as well as the sales incentive plan from SITA World Tours. Please join us!
Presenters: Cathy Hung, Deputy Director, Taiwan Tourism Bureau – Los Angeles Office Ralf Korbner, Manager of Operatoions, SITA World Tours
Ms. Cathy Hung, the deputy director of Taiwan Tourism Bureau’s L.A. Office and has been with the Bureau for over a decade. She is based in Los Angeles and handles Taiwan Tourism Bureau’s business development and marketing in the U.S. market.
Ralf Korbner, Manager of Operations from SITA World Tours, with SITA World Tours now since 2006 responsible for agencies as West Coast BDM but recently also with operational management functions. SITA World Tours is a member of USTOA servicing the US and Canada since 1933.
Taiwan Tourism Bureau, Booth #701
1:15 pm – 2:00 pm
Visit Show Floor
2:00 pm – 2:45 pm
Travel Industry Trends & Insights: Millennials
Key Trends, Habits and Preferences of Millennial Travelers
Hear the latest millennial trends and data that reveals valuable insights into this generation of travelers. This is an opportunity for travel professionals to understand this segment of travelers; providing authentic, meaningful travel experiences that cater to their interests.
Moderator: Aimee Leon, Founder & Travel Advisor, Avant-Garde Travel
Panelists: Cassandra Bookholder, Luxury Travel Advisor, Camelback Odyssey Travel Janelle Ruhumuliza, Luxury Travel Advisor, Lilacs & Chai Tamara Gilbert, Senior Travel Industry Sales Manager, La Quinta Resort & Club and PGA West Tyler LaMont, Partner, Industry Relations, Index Select
3:15 pm – 4:15 pm
Afternoon Refreshments & Presentation with Baja Norte
Presenter: Phil Hannes, Senior Director of International Marketing, San Diego Tourism Authority
Phil Hannes is well known in the California travel industry and a recognized leader in North and South American market development. As Senior Director of Tourism Development, he leads the San Diego Tourism Authority’s marketing efforts to increase the reach and market share as well as brand awareness in key international markets around the globe for the San Diego region.
Meet & Greet with Wayne Dunlap, Experienced Traveler (100 Countries), Author of Plan Your Escape® and TripAdvisor Top 25 Travel Blogger & Passport Program Winners Announced